When you are looking to capture your audience’s attention, you want to provide them with answers to their questions and solutions to their problems. This builds audience interaction, trust, and [...]
We have seen businesses take detrimental hits during the spread of the coronavirus (COVID-19). As ways of shopping and consuming information have adapted to the pandemic, business and marketing [...]
Video ads are some of the most engaging and successful methods to advertise to consumers. A lot of people prefer to watch a video as opposed to reading just a bit of copy and looking at a still [...]
Many business websites use chat tools to power customer service. Sometimes these chat tools are manned by humans, but are often run by bots. Facebook Messenger has been changing the way [...]
Facebook Messenger ads are the newest form of advertising offered by Facebook. Messenger ads are innovating how brands engage with their customers. Before Facebook Messenger, businesses had to [...]
Facebook’s advertising platform is an easy to use platform and a simple outlet to implement into your business’s marketing strategy. The difference between a successful campaign and a mediocre [...]
Facebook as a Customer Acquisition Strategy Facebook has become the cornerstone platform for businesses to connect with customers, generate new leads, and increase sales. Facebook has a user base [...]
Recently I have been scouring social media sites for influencers to help promote awareness of a product. Influencer marketing is one of the newest and one of the most successful forms of content [...]
Facebook is turning 14 years old this year. It has evolved into the most popular social media platform with the largest number of daily active users. Facebook has grown from a small platform for [...]
New smart appliances are constantly being released and connected to the internet and to each other. The Samsung smart fridge is becoming even smarter. They just announced at CES 2018 that they [...]